{"id":6898,"date":"2023-12-07T14:09:00","date_gmt":"2023-12-07T14:09:00","guid":{"rendered":"https:\/\/www.aymaclothing.com\/?p=6898"},"modified":"2023-12-07T14:33:45","modified_gmt":"2023-12-07T14:33:45","slug":"ayma-on-tv-in-die-hohle-der-lowen-schweiz-%f0%9f%a6%81","status":"publish","type":"post","link":"https:\/\/www.aymaclothing.com\/en\/ayma-on-tv-in-die-hohle-der-lowen-schweiz-%f0%9f%a6%81\/","title":{"rendered":"AYMA on tv in &#8220;Die H\u00f6hle der L\u00f6wen Schweiz&#8221; \ud83e\udd81"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6898\" class=\"elementor elementor-6898\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ebc616d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ebc616d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ca42358\" data-id=\"ca42358\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82de175 elementor-widget elementor-widget-heading\" data-id=\"82de175\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\"IT HAS BEEN A GREAT OPPORTUNITY FOR AYMA TO RAISE BRAND AWARENESS.\"<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c71d9ed elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c71d9ed\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0cf1714\" data-id=\"0cf1714\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-930251d elementor-widget elementor-widget-text-editor\" data-id=\"930251d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>AYMA was in the 5th season of the TV start-up show &#8220;Die H\u00f6hle der L\u00f6wen Schweiz&#8221;. We did not get a deal, but it was such an enriching experience. Today Fabienne, Founder &amp; CEO of AYMA\u00a0answered a few questions about our TV appearance.<\/strong><\/p><p>PHASE 1: THE CASTING<\/p><p><em>\u201eWhy did you sign up?\u201c<\/em><\/p><p>Fabienne: I was originally encouraged to sign up by my mum and one of my best friends. When I kept getting the push from our community, we were kind of forced to submit our papers (laughs).<\/p><p>PHASE 2: THE PROGRAMME<\/p><p><em>\u201eHow do you look back on the programme?\u201c<\/em><\/p><p>Fabienne: After the first pre-interviews, we were promptly invited to the casting in Zurich. We then travelled to the \u201ecave\u201c in Zurich with the entire tights collection, my models with the strongest nerves (laughs) and my family as support and helpers. Max, my dog &#8211; and our Chief of Happiness at AYMA &#8211; was also there, of course!<\/p><p>On this day of filming, we were the first start-up to present ourselves to the \u201elions\u201c early in the morning. Unfortunately, there was no time to go through the 2-minute pitch again. However, this didn&#8217;t make me nervous at all at that moment!\u00a0It was only when the show really started and I suddenly stood in front of the \u201elions\u201c and started my pitch that the nervousness kicked in! It was as if I just realised where I was and what I was doing here (laughs). The moment I was able to ask my models on stage and present my entire collection, the nervousness went away again! I was able to enjoy the moment to the full and tell the \u201elions\u201c my love story about every single tights from our collection with great motivation. And, can I just mention here how great my models were! I am so proud of them. They all did a great job and really showcased my collection! Although there was no investment &#8211; the experience was priceless! It was a great opportunity for AYMA to raise brand awareness, especially as we have a product with completely new features on the market. And yes, I would do it again! \ud83d\ude42<\/p><p>PHASE 3: AFTER THE SHOW<\/p><p>&#8220;What happened after the show?&#8221;<\/p><p>Fabienne: After the broadcast is before the packing chaos (laughs). A lot has happened at AYMA. We were able to make new contacts, network with exciting personalities and, above all, we have remained true to our values. We will continue to revolutionise the hosiery industry and inspire all AYMA lovers with our unique product features and sustainability facts.<\/p><p>LAST BUT NOT LEAST&#8230;<\/p><p>Fabienne: This would not have been possible without the support of my family, friends and all our AYMA Lovers. A big thank you to all of them!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b36733c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b36733c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fb823a2\" data-id=\"fb823a2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cf2164c elementor-widget elementor-widget-image\" data-id=\"cf2164c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375-1024x576.jpeg\" class=\"attachment-large size-large wp-image-6918\" alt=\"\" srcset=\"https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375-1024x576.jpeg 1024w, https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375-300x169.jpeg 300w, https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375-768x432.jpeg 768w, https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375-1536x864.jpeg 1536w, https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375-600x338.jpeg 600w, https:\/\/www.aymaclothing.com\/wp-content\/uploads\/2023\/12\/C862228D-F668-4D23-BD71-0EA4ABCB2375.jpeg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>&#8220;IT HAS BEEN A GREAT OPPORTUNITY FOR AYMA TO RAISE BRAND AWARENESS.&#8221; AYMA was in the 5th season of the&#8230;<\/p>\n","protected":false},"author":2,"featured_media":6900,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[158],"tags":[],"class_list":["post-6898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pr-event"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AYMA on tv in &quot;Die H\u00f6hle der L\u00f6wen Schweiz&quot; \ud83e\udd81 - AYMA Clothing<\/title>\n<meta name=\"description\" content=\"Why she chooses AYMA tights and no longer wears other tights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.aymaclothing.com\/en\/ayma-on-tv-in-die-hohle-der-lowen-schweiz-\ud83e\udd81\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AYMA on tv in &quot;Die H\u00f6hle der L\u00f6wen Schweiz&quot; 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